We are looking for a Search Engine expert to lead the Internet Marketing strategy including SEO, SMO, SMM, Conversion Optimization etc. The candidate must be proactive. He should have a high degree in commitment, initiative and enthusiasm along with a thirst for knowledge in the Internet marketing industry. The ability to organize, prioritize and meet deadlines are essentials, however, individual having a good grip on content writing and paid search marketing would have an advantage.
The candidate should have sound knowledge of SEO.
• Analyze and review the websites.
• Document and implement the changes required for SEO.
• Develop and implement optimization plans.
• Understanding of Google, Yahoo and other search engines and their algorithmic techniques.
• Localized SEO results with Google Places, SEO through Keyword Research, Copy Optimization, Article Marketing, URL Rewrites, Social Media, Blogging and Link Building.
· The candidate should have expertise in using SEO tools.
· The candidate should be experienced in directory listings.
• On-Page Optimization & Off-Page Optimization
• Optimize Titles, Images, Meta Tags, Description and Heading.
• Sitemap (HTML & XML) creation and submission for major search engines.
• Forum/Blog postings and replies.